Emovur WhatsApp Business API Frequently Asked Questions

Question 1

What is WhatsApp Business API and how is it different from WhatsApp Business App?

Accepted Answer

The WhatsApp Business App is a free app designed mainly for small businesses that manage customer conversations through the app. The WhatsApp Business API, also called the WhatsApp Business Platform, is designed for businesses that need multiple agents, automated messaging, chatbots, broadcasts, CRM integrations and advanced reporting through a centralised platform such as Emovur.

Question 2

What does '0% Markup' mean? How is Emovur different from Wati or AiSensy on pricing?

Accepted Answer

Emovur's 0% markup model means Emovur does not add a separate percentage markup to Meta's applicable WhatsApp messaging charges. Businesses should compare current platform subscription fees, included features and Meta messaging charges when evaluating Emovur, Wati, AiSensy or other providers.

Question 3

Is Emovur an official Meta Partner?

Accepted Answer

Yes. Emovur identifies itself as a verified Meta Tech Partner for the WhatsApp Business Platform. Emovur provides onboarding and platform assistance, while each business remains responsible for complying with Meta's applicable policies and requirements.

Question 4

Can I send WhatsApp messages to customers who haven't saved my number?

Accepted Answer

Yes. Customers do not need to save your business number before receiving messages. However, the business must have the appropriate customer opt-in and must use approved message templates when required under Meta's WhatsApp Business Messaging policies.

Question 5

Does Emovur support WhatsApp Blue Tick verification?

Accepted Answer

Yes. Emovur can assist eligible businesses with the Meta Business Verification and WhatsApp Official Business Account application process. Final eligibility and approval for the verified badge are determined by Meta and cannot be guaranteed by Emovur.

Question 6

How long does it take to set up WhatsApp Business API with Emovur?

Accepted Answer

Many businesses can complete onboarding within 1 to 3 business days. The actual time depends on Meta Business verification, WhatsApp number registration, display-name approval, template approval and whether any account or number issues need to be resolved. Emovur guides businesses through the setup process.

Question 7

Is Emovur available for businesses in Bangalore, Mumbai, Delhi, Chennai and other Indian cities?

Accepted Answer

Yes. Emovur serves eligible businesses across India, including Bangalore, Mumbai, Delhi NCR, Chennai, Hyderabad, Pune, Ahmedabad and Tier-2 cities. The platform offers INR pricing and supports use cases relevant to Indian businesses.

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